Entrepreneur. Pioneer. Wellness leader. Author. Mother. Restauranteur. Always evolving.
After 9/11, Melissa asked herself a simple question: If I could live anywhere in the world, where would it be?
She knew instantly — Tulum. At the time, hardly anyone had heard of it. "Tu-what?" was the reaction.
With little money but a clear vision, she built a website for a place that didn't yet exist using photos from past travels, packed her life into oversized duffel bags, and headed to the beach to create what began as a simple pop-up.
That vision was to build a place where people could reconnect — to themselves, to nature, and to a healthier way of living. Through movement, nourishing food, time outdoors, and being surrounded by like-minded people.
That place became Amansala.
What started with just four cabanas has grown to nearly 100, while still holding onto the same spirit it began with. Thousands of guests have found their home away from home here, returning year after year for the feeling they can't find anywhere else.
Melissa has remained deeply involved, and it shows — in the long-standing team, the original Bikini Bootcamp roots, and a loyal community that continues to grow across generations.
Amansala was built on a simple idea: that you should leave looking and feeling better than when you arrived.
Hear Melissa talk about what it means to build something from nothing, to pioneer a movement, and to keep evolving after all these years.
Melissa arrived in Tulum before the world knew its name. She built Amansala on a stretch of beach that was raw, wild, and full of possibility — and created one of the first wellness retreats in Mexico.
Wellness travel didn't exist as a category when Melissa launched Bikini Bootcamp. She created a holiday with a purpose — blending fitness, yoga, spa, nourishment and community long before it was mainstream.
Melissa is the author of Bikini Bootcamp — a guide to the transformative program she built, sharing the philosophy of movement, nourishment, and intentional living that underpins every retreat.
A partner in the iconic Grupo Gitano, Melissa brings her passion for vibrant living, exceptional food, and unforgettable atmosphere to one of Tulum's most celebrated hospitality brands.
As a woman who built her business on her own terms in a macho-dominated world, Melissa has become a beacon for female entrepreneurs, wellness professionals, and anyone who dares to do it differently.
Mother of two, lover of what she does, and still as fired up as the day she arrived on that beach. Melissa doesn't stand still — she keeps asking what's possible next, for herself and for every woman who walks through Amansala's doors.
"She followed her dreams and created a safe space for women to travel alone and leave feeling better than when they arrived." — Amansala Bikini Bootcamp · by Melissa Perlman
Bikini Bootcamp has been transforming women's lives in Tulum for over two decades.
Your turn.